Leadership Strategies in Hybrid Teams in Corporate Sector: A Study of IT Companies in NCR

Authors

  • Jasmine Kaur Research a scholar, Desh Bhagat University, Mandi Gobindgarh Author
  • Dr. Kuldip Singh Professor, Desh Bhagat University, Mandi Gobindgarh Author

DOI:

https://doi.org/10.61336/11tb4g52

Keywords:

Hybrid Work, Leadership Strategies, Transformational Leadership, Employee Engagement, Team Performance.

Abstract

The post-pandemic hybrid work environment has transformed work practices, particularly in the Information Technology (IT) sector. This study explores leadership strategies in managing hybrid work settings, in order to enhance teamwork, trust and productivity in IT organisations in the National Capital Region (NCR) of India. The paper draws on well-known theories such as transformational leadership, e-leadership and Job Demands-Resources (JD-R) to develop a theoretical model that links leadership approaches (transformational, trust, inclusive, digital and communication leadership) to organisational outcomes. The study highlights the impact of mediating factors such as motivation, psychological safety, effective communication and inclusion on team performance, productivity, job satisfaction, well-being and work-life balance. The study adopts a mixed methods approach to blend theoretical knowledge and empirical propositions to provide an organised perspective of leadership in hybrid work. The research proposes that hybrid leadership should include both technology-oriented and people-oriented approaches to attain organisational success and well-being. The study contributes to the literature on hybrid work, and offers a context-specific viewpoint that is pertinent to emerging markets, as well as practical implications for organisations in the new world of work.

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Published

14-06-2026

How to Cite

Leadership Strategies in Hybrid Teams in Corporate Sector: A Study of IT Companies in NCR. (2026). Canadian Journal of Marketing Research, 16(2), 565-574. https://doi.org/10.61336/11tb4g52

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