Vol. 16 No. 3 (2026): Vol. 16 No. 3 (2026)

Articles

• The Influence of AI-Powered Recruitment and Social Media Screening on Selection Accuracy in Organizations

  Dr. Rashmi Panchbhai, Mayank Chauhan, Pragya Sikarwar (Author)

  1-14

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• Managing Change and Transitions in Family Businesses

  Dr. Frederick Sidney Correa, Amrita Bajpai, Dr. Anjali Gupta, Dr. Uchit Kapoor (Author)

  15-24

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• The Influence of Artificial Intelligence Integration on Job Satisfaction, Organizational Loyalty, and Employee Retention Within Corporate Culture

  Dr Sarita Nayak (Author)

  25-35

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• The Path to Green Mobility: Assessing the Determinants of EV Adoption in Emerging Economies

  Ms. Nishu Jha, Dr. Abhishek Parikh (Author)

  36-40

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• Technological Innovations and Renewable Energy Expansion for Sustainable and Equitable Development in India

  Dr. V. Dhivya Keerthiga, Dr. Suganthamani C V, Ms. Iti Dubey, Ms. Kripa S, Ms. Mirudula Varsa Ayyappan, Ms. Advika Vedha V (Author)

  41-45

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• The Gambler as Consumer: Protection of Rights Within the Indian Digital Gaming Market

  Ishmeet Kaur Taluja, Jaideep Singh, Prachi Sharma (Author)

  46-57

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• Motives and Stimuli in Organic Cosmetics Purchases: Understanding the Consumer Behaviour Drivers

  Reshma Patnam, Prof. T. Narayana Reddy (Author)

  58-66

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• Unpacking Psychological Communication: Differential Effects on Task, Adaptive, and Contextual Performance in Higher Education Institutions

  Aditi Agarwal, Pankhuri Agarwal (Author)

  67-77

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• From Influence to Commitment: A Conceptual Framework of Digital Influencer Strategies, Customer Engagement and Brand Commitment

  Rajeswari K K, Dr. Jency Priyadharshany (Author)

  78-90

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• Artificial Intelligence Adoption In Banking Services: A Study On Customer Awareness, Trust, And Usage Behavior In Mandsaur District Of Madhya Pradesh

  Saloni Soni, Dr Bhagyashree Teli (Author)

  91-100

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• Digital Payment Adoption and Consumer Confidence in Online Transactions

  Mrs. Kratika Maru, Dr Sonakshi Agrawal (Author)

  101-108

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• An Analytical Study of Corporate Insolvency Resolution Procedure in India with Special Reference to Cross-Border Insolvency Issues

  Himanshu Handa, Dr. Shaharyar Asaf Khan (Author)

  109-115

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• Service quality's role in the customer digital banking adoption process with special reference to Thiruvarur

  S. Sivaranjani, Dr. G Ramu (Author)

  116-121

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• Role of Online Trust and Social Media in Influencing Consumers' Online Fmcg Buying Intention and Buying Behaviour

  Ms. P. Saranya, Dr. A. Ananth (Author)

  122-127

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• Role of Artificial Intelligence (AI) in Enhancing Impact Investing: A Review of Literature

  Diane N.D.A Ntiri, Purvi Dipen Dareshra (Author)

  128-133

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• Impact of Social Media Influencer Credibility on Purchase Intention for Personal Care Products: The Mediating Effect of Consumer Attitude

  Mansi Singhal, Dr. Ashu Saini (Author)

  134-142

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• A Study of Consumer Perception and Awareness Towards Online Shopping of Beauty Products for Women

  Teena Jain, Dr. Rashmi Sharma (Author)

  143-150

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• Green Marketing Practices and Green Purchase Intentions: Examining the Mediating Role of Consumer Attitudes among Indian Consumers

  Deep Shikha Bohra, Dr. Rashmi Sharma (Author)

  151-161

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• Impact of Big Data Management on Marketing, Human Resource, and Finance Operations: An Empirical Study of Organizations in India

  Dr. P. VISWANATH, Dr Nagarajan G, Ch Suman Swami Das, Dr. B. Sankar Naik, Dr B Subbaiah, Dr. B. Charwak (Author)

  162-167

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• Analysis of Working Capital Management of Chamundeshwari Sugar Limited, Mandya, Karnataka

  Mrs. GEETHA. A, Dr. DEVAKI. M (Author)

  168-181

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• Holistic and Adaptive Online Customer Experience (HAOCX) Model: A Bibliometric and TCCM-Based Analysis (2006–2025)

  Arunima Rudra, Nibir Khawash, Anupam Karmakar (Author)

  182-197

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• From Stress to Strength: Examining the Role of Psychological Capital in Sustainable Work-Life Quality Among Higher Education Faculty

  Sneha Dutta, Dr. Sriparna Guha, Dr. Tanusree Chakraborty (Author)

  198-207

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• Pilgrimage Tourism Centres of the Kumbakonam Region, Tamil Nadu: A Multifaith Sacred Landscape

  Mr. P. Prabhu, Dr. S. Latha, Research Supervisor, Dr. D. Gunaseelan, Co - Supervisor (Author)

  208-221

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• The Effectiveness of Technology Adoption among the Customers of Cholamandalam Investment & Finance Company Limited in Jharkhand: An Empirical Assessment

  Vaivaw Kumar Singh, Dr. Kunal Sinha (Author)

  222-242

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