Mediating Impact of Blue Ocean Strategy on Competitive Advantage in Electronic Sector. Canadian Journal of Marketing Research, [S. l.], v. 16, n. 2, p. 279–284, 2026. DOI: 10.61336/6pq89k24. Disponível em: https://canadian-jmr.com/index.php/cjmr/article/view/178. Acesso em: 27 jul. 2026.