Consumer Adoption of Location-Based Marketing in The Hospitality Industry: A Systematic Literature Review. Canadian Journal of Marketing Research, [S. l.], v. 16, n. 3, p. 473–481, 2026. DOI: 10.61336/cjmr.1603.72. Disponível em: https://canadian-jmr.com/index.php/cjmr/article/view/359. Acesso em: 12 sep. 2026.