An ANOVA Analysis of Generational Differences in Jewellery Brand Preferences, Ethical Sourcing Orientation and Social Media Reliance. Canadian Journal of Marketing Research, [S. l.], v. 16, n. 3, p. 349–358, 2026. DOI: 10.61336/1pd5a289. Disponível em: https://canadian-jmr.com/index.php/cjmr/article/view/328. Acesso em: 9 aug. 2026.