An Empirical Study on Factors Influencing Customer Purchase Decisions of Royal Enfield Motorcycles in Legend Motors, Chennai. Canadian Journal of Marketing Research, [S. l.], v. 16, n. 2, p. 211–216, 2026. Disponível em: https://canadian-jmr.com/index.php/cjmr/article/view/166. Acesso em: 23 apr. 2026.