AI-Driven Learning Platforms vs. Traditional Instruction and Digital LMS: Comparative Analysis of Academic Performance, Student Engagement, and Equity Outcomes in Indian Higher Education. Canadian Journal of Marketing Research, [S. l.], v. 16, n. 2, p. 90–100, 2026. Disponível em: https://canadian-jmr.com/index.php/cjmr/article/view/149. Acesso em: 17 apr. 2026.