Consumer Resistance to New Technologies: A Psychological Perspective. Canadian Journal of Marketing Research, [S. l.], v. 12, n. 3, 2022. DOI: 10.61336/fmr8jr65. Disponível em: https://canadian-jmr.com/index.php/cjmr/article/view/36. Acesso em: 26 jul. 2026.