The Role of Micro-Brands in Disrupting Traditional Retail MarketsThe Role of Micro-Brands in Disrupting Traditional Retail Markets. Canadian Journal of Marketing Research, [S. l.], v. 12, n. 1, 2022. Disponível em: https://canadian-jmr.com/index.php/cjmr/article/view/103. Acesso em: 2 mar. 2026.