Understanding the Role of Partition Pricing Vs All Inclusive Pricing on Consumer Behaviour and Purchase Intention of Eredivisie Football Tickets. Canadian Journal of Marketing Research, [S. l.], v. 15, n. 1, 2025. Disponível em: https://canadian-jmr.com/index.php/cjmr/article/view/9. Acesso em: 4 mar. 2026.